Within this blog post i will be breaking down how big name brands break into ones house hold with brainwashing.
I will be talking about the fast food giant McDonald's and how they manage to keep customers attracted and roped in to their yellow and red chains before some can even say their first words - Colour association.
Mcdonalds has brain washed the younger consumers with the red and yellow colours associating them with being rewarded - the reward in this case would be a toy which is included in the happy meal.
Schneider, S. (2020). McMarketing: McDonald's Marketing And Advertising Hits And Pits | The JotForm Blog. [online] Jotform Blog. Available at: https://www.jotform.com/blog/mcmarketing-mcdonalds-marketing-and-advertising-hits-and-pits/ [Accessed 21 Jan. 2020].v
